Common Mobile Design Fails (And How To Fix Them)

• What is the talk about?

  Mariya: Mobile engagement is notoriously tough. 22% of mobile apps are opened just once and never used again while nearly 70% of users typically churn off an app within the first month. With all the money and effort being poured into mobile, why is engagement so difficult?
  
  Learn to recognize and avoid many of the common mistakes that app developers and entrepreneurs make that turn off users, ranging from poorly thought-out product and business decisions to confusing UI patterns.

• Who is it for?

  Mariya: Anyone who's ever built an app they thought would be a blockbuster success that ended up turning into a flop. Learn why that happened and hopefully never make that mistake again.

• What will the audience get from it?

  Mariya: A new and robust sensitivity to bad design patterns which will ideally result in you building mobile apps that don't suck.

• What do you presently work at?

  Mariya: .

• Which of your existing achievements do you value the most?

  Mariya: .

• What would you like to achieve?

  Mariya: .

• What do you look forward to at the WebExpo?

  Mariya: .

Show Full Description