The myth of the “Smart” Fridge

• What is the talk about?

  Avi: As product designers we live in exciting times. The next era of the continuing digital revolution, called the Internet of Things, has become a reality. But what does this “Internet of Things” really mean, and how can designers make sense of it all?

• Who is it for?

  Avi: Anyone who is looking to learn more about:
  - What is the Internet of Things?
  - What are Identified objects and Connected Devices?
  - How will Identified Objects and Connected Devices will work together to create a new
  line of digital products?
  - What will enable the future Smart Fridge?

• What will the audience get from it?

  Avi: I will relate the story and myth of the “Smart” Fridge to illustrate how Identified Objects and Connected Devices will add to the UX professional’s toolset when designing experiences, present the new world of technological challenges, showcase smart objects, and, most importantly, inspire designers by revealing insights into the thought processes and principles designing for the Internet of Things.

• What do you presently work at?

  Avi: Currently working with several startup companies.

• Which of your existing achievements do you value the most?

  Avi: Avi is a longtime interactive and web design professional with over 13 years of experience. Author of Design-It-Yourself: Web Sites (Rockport Publishers, 2003), Avi has published several articles about user experience and is often invited to speak about these publications, as well as other emerging design and UX trends. Avi is currently working as an Independent UI/UX Consultant at his studio, XG Media.

• What would you like to achieve?

  Avi: I have the initiative and passion to change the world.

• What do you look forward to at the WebExpo?

  Avi: Looking to exchange ideas and meet new people!

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