Ready. Set. Sprint!
Video
The design sprint is a structured, collaborative problem-solving method, developed by Google, that helps teams answer critical business questions in just a few days. During a design sprint, the product stakeholders work together under a very tight schedule to brainstorm, prototype and validate possible solutions with real users.
The method is super effective for startup teams or large enterprises and can be applied during almost any stage of the product lifecycle. In this talk, Dana will share her experience and practical DOs and DONTs from running design sprints for over a year.
Dana Cohen Baron
Strategic UX Designer
Google Campus
Dana Cohen Baron is a Strategic Product and User Experience consultant with over 15 years of experience, working with startups and enterprises to create products that people love.
Dana is member of the prestigious Google Experts program, which incorporates international experts in the fields of development, product, marketing and design
She is a Google certified design sprint master
Dana is a UX mentor at Google Lunchpad program
She’s co-founder of the Israeli chapter of XX+UX, a community for women in UX with over 1,300 active members both online and offline
And she speaks about UX, teaches and mentors startups
Through her experience, Dana has developed a keen eye for integrating tech, business goals and user needs. She has a wealth of experience in project management, consumer apps, and complex systems. She loves cracking problems and getting stuff done.
Dana is a proud geek who enjoys talking about tech, design, food and loves her job.
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