# Session title

Keynote: Strategic thinking for everyone

## Session URL

https://webexpo.net/prague2025/sessions/opening-keynote-by-mark-pollard/

## Session Type

Conference Talk

## Talk Description

In this talk, Mark will teach you frameworks and tools that strategists use to think through problems. However, he'll apply the techniques on issues facing people in the audience.



You'll learn:1. Ideas - linear and lateral thinking2. Insights - what they are and how to have them3. Problems - why they're useful4. The Four Points Framework - and how to apply it to your life





## Tags

Business & Growth, Content, Future of Work, Marketing

## Session Focused on

Web Development: 60%, Design & UX: 60%, Marketing: 100%, Business: 100%

## Session Presenter



## Session Presenter Bio



## Session Details

### Date

May 28, 2025 9:00 am

### Duration

40 Minutes

### Specific Location

Lucerna Great Hall

### General Localtion

Lucerna Palace, Prague, Czech Republic