You’ve got the Power(point)

Presented by:
Sabine Massaad

Talk focus:

Development:
0%
Design:
100%
Marketing:
100%
Business:
40%

Talk details:

Presentations are an underestimated and overlooked storytelling design format. As the underdog of the design world, it has been cursed to a life of Calibri fonts and bullet points. Whether it’s a client pitch, a sales recap, a product overview, a keynote, or a simple team status, putting together slides is a task most people love to hate.

In a world where we must “share our screen” more than ever and engage with several thumbnails on a virtual call, breaking the mould is the only way to drive engagement, recall, and inspiration.

Understanding structural storytelling, design thinking, and PowerPoint basics, is all it takes for a complete turn-around.

Schedule:

The WebExpo program will be confirmed before the conference, including details for this talk.


About your presenter:

Sabine Massaad profile image
Sabine Massaad
Experience Marketing Specialist

Sabine is a consumer expert, brand strategist, and an accidental PowerPoint guru. She dove into advertising ten years ago at Leo Burnett Beirut, managing accounts across various industries.As a strategic planner on Procter & Gamble’s Femcare account, she was tasked with defining key consumer insights. Her work with women across the world sparked her passion for storytelling and human-centric design.Today, Sabine is a Berlin-based Experience Marketing Specialist at HERE Technologies.


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