Jirka worked as SEO Consultant and Deputy Head of SEO for H1.cz, while spending nights and weekends developing his own project - Collabim web-based SEO tool. After two years Jiri quit his day job and fully devoted himself to work on Collabim.

His varied experience ranges from technical SEO and backlink acquisition to programming. He has worked on all aspects of website development including PPC commerce and copywriting.