L. Veverka, P. Skala: Creative×Effective (45 min.)
- Design Hall
- cs › en
Lecture dedicated to the relation between cretivity and efectivity by those whose love for creativity often ignores the efficiency at all. On background of the projects which were loved so much that – seen from the effectivity point of view – they were disaster.
Lukáš Veverka (CZ)
None at Design by Paskal
Nowadays Art Director of the ALTWORX project and freelance motion designer.
In 2008 he won the Rocket Award at the international Promax/BDA TV design awards.
After internship in the interactive team of the dutch studio Dumbar worked on rebranding of the Czech Television as a Art Director of the Sport Channel.
Since 2004 have worked Parasite and his friend Skákala together as the creative design team Design by Paskal.
Petr Skala (CZ)
None at Design by Paskal
Born and live in Brno in Czech Republic. Studied at Faculty of Fine Arts (Brno University of Technology).
Being a locksmith turned out as not to be the best direction. Since that discovery I’ve been jumping through design.