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L. Čech: Forget the user (30 min.)

  • Design Hall
  • cs › en

design, usability, best practices

Making a usable website is not the same as making a successful one. A user is not the same as a customer.

Let's not rely that user experience methods and tools will solve something for us and let's focus on the goals.

Lukáš Čech (CZ)

User Experience Designer at Et netera

I like to spy on users, to make mistakes and to learn from them. Especially on the web. The only thing that stops me from being disgustingly rich is my idealism.