J. Krč: Typography in electronic media (40 min.)
- Design Hall
- cs › en
A few notes about the role of typography in traditional and electronic media. About reader’s habits and expectations and why web typography lags behind technological possibilities that contemporary electronic media designers have.
And also a word about literacy, Czech spelling rules, responsibility and laziness; an inch isn’t a quotation mark, a hyphen isn’t a dash and a reader isn’t an enemy.
Jakub Krč (CZ)
Typograf a sazeč at Lacerta
Jakub Krč was originally a bohemist focusing on literature of the 17th to 18th century, who has deserted to the graphics and typography, works as a typesetter and compositor in the Lacerta studio.
He is also a co-founder and editor of the international journal Typo and the founding member of the Graphic design union.
Jakub was teaching Czech language and typography at the private grammar school PORG, VOŠP, Institute of digital media and in individual courses.
He is also professionally dedicated to alcohol, pipe and cigars since the mid 90’s. He’s non-soldier, non-party, unmarried and raises his one-year old daughter Mira.