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Conference Program

Program

Design Hall Aula	Development Hall SIC Congress Hall	Business Room Circle Hall	Agile Room Lecture Room EII	PHP Room Lecture Room EIII
Opening at 9:00. Pick up your badge and have a chat at fine breakfast.
9:30 Opening Keynote (Aula) Václav Stoupa, WebExpo prof. Ing. Jan Hron, DrSc., dr.h.c., děkan PEF ČZU Laurence Moroney, Web Development Strategist, Microsoft
10:00 – 11:30
Eva-Lotta Lamm Visual Note Taking / Sketchnotes en › cs sketching, visual thinking From 11:00 Petr Douša Agile UX Ignite cs › en agile, design, ux, From 11:15 Peter-Paul Koch Fronteers: the first three years en › cs organization, front-end developers, ignite	Karel Minařík CouchDB — Database for the Web cs › en couchdb, databases, nosql, web, http	Jiri Koutny 5 SEO tools that will boost your website cs › en seo, sem, linkbuilding, marketing, tools, google, seznam From 10:25 Petra Brodilová 6 tips for online video cs › en video, youtube, online video, content, internet advertising, stream From 10:50 David Špinar Search Engine Marketng in 2010 cs › en	David Hussman Products and People over Process and Dogma en agile, agility, product, product owner, coaching, scrum, lean start up	Jaroslav Bauml Pavel Campr Symfony - modern technology in practice cs php, symfony 1.4, profiling, optimization, caching, xhprof, apc, cool From 10:45 Robert Lemke Creating Clean Code with Aspect-Oriented Programming en framework, php, flow3, typo3, design pattern
11:45 – 13:00
Lukáš Plíhal Everybody can be creative cs › en big ideas, creativity, mind-set, passion, positive thinking, vision From 12:15 Lukáš Veverka Petr Skala Creative×Effective cs › en creativity,	Petr Dvořák Mobile web services from the perspective of iPhone developer cs › en From 12:20 Lukáš Hurych Preparing Cappuccino in 30 minutes cs › en javascript, framework, application, web, cappuccino, objective-j	Petr Ferschmann FlexiBee: economic system for internet professionals cs › en rest api, integration, invoices	Maria Diaconu Alex Bolboaca Software Development = Learning en agile, lean, tdd, learning, performance	Štěpán Bechynský Vít Karas Why parse when we have ATOM and JSON cs From 12:20 Martin Hujer PHP in Windows Azure cloud cs php, azure, cloud, trend, future, web
13:00 – 14:30
Lunch (Visit exhibitions of the conference partners in the foyer of each building.)
13:00 - 15:00 WebExpo Job Hall Take an unique chance to find a top-class job or start to cooperate on projects of well-known web agencies. Exhibiting Companies Are you a keen web agency looking for new workmates? Apply for participation in the show at jobhall@webexpo.net.
14:30 – 16:00
Tom Krcha Petr Pecháček Adobe rocks! Flash & HTML5 cs › en html5, flash, adobe, tools, android, augmented reality, multitouch, mobile, video	Michal Till Mobile HTML5 apps with Sencha Touch cs › en mobile, ext, iphone, android, html5 From 15:00 Peter-Paul Koch The Touch Events en › cs mobile, touch, javascript	Jiří Brázda Analytics + optimization = data-driven website cs › en web, design, analytics, optimization, customer, business performance From 15:15 Michael Riha Optimize your business: Unleash the force! en › cs	Yves Hanoulle How to make your retrospectives the heart of your agile proces en	Derick Rethans Debugging with Xdebug en php, xdebug, debugging From 15:15 Filip Šubr Test Driven Development in PHP cs php, tdd, code coverage, start
16:15 – 17:30
Václav Vančura Preparing Data for Performance-Critical Apps in Flash (and HTML) cs › en flash, tools, framwork, workflow, optimization, media From 16:55 Jakub Krč Typography in electronic media cs › en typography, design,	Laurence Moroney WebMatrix: Development reloaded en › cs	Tomáš Prášek Yeo Myoung CHA Get Wired or Fired: Building Culture with Tools You Can't Touch en › cs culture management, festivals, databases, organization, online registration, time management From 16:55 George Tziralis Miro Solanka Seed Capital in Practice — A Guide for You to Start-up en › cs start-up, seed, vc, investment, best practices, tips, team, product, competition, goals	Luboš Král Agile acceptance and implementation by East and Western mindsets en agile, experience, outsourcing, offshore, development team, implementation, life critical, mission critical, healthcare, automotive, telecommunication	Aarne Laur PHP business objects en From 16:50 Michal Špaček Why not ORM cs php, orm, postgresql, transactions, dba, macgyver
17:45 – 19:00
Adam Gebrian Cliché Breaking cs › en design, cliche, best practices, From 18:15 Séamus Byrne What’s the Story? Infusing Website Experiences with Storytelling en › cs	David Grudl Nette Framework 1.0: Meet The Next Big Thing cs › en php framework ajax doctrine netbeans html5 javascript From 19:00 Discussion Digit No. 53 cs › en Petr Mára Jan Březina David Grudl video, it, fun,	Discussion Working with a web agency. How to avoid a dream becoming a nightmare cs › en Robert Řeřicha Marek Vích Záviš Pexidr Pavel Kotyza Milan Doruf contract, communication, project management, price, deadline, quality, win-win From 18:30 Petr Benda Zdeněk Havlíček Martin Pelikán Václav Lohr The best of FEM cs › en university, fem, faculty, informatics, students, collaboration, systems, educational	Discussion Agile from the management position cs Jan Bezdíček Zuzana Šochová Pavel Šuk Martin Rýzl Vlastimil Pečínka
19:15 – 24:00
Networking Dinner Have a direct conversation with speakers, guests, partners and other WebExpo attendees. Share, listen, learn and boost your business while enjoying premium food on the Friday evening. Venue: Technical pavilion (Circle) at the conference area. Enjoy outstanding gourmet experience brought to you by Monte-Carlo.cz – wine, liquors and delicatessen supplier. Buy the ticket by checking the dinner option in the conference registration form.