Get rid of the account management

“I'll convince you that you don't actually need an account manager.”

Design Hall 30 min


  • What is it about?

    Michal: People often talk about agile programming or the agile approach. But I haven’t heard about many online agencies that actually implemented it. Well I didn’t think it was possible either. But my visit to Silicon Valley changed my mind. My colleague and me were invited to visit a well-known interaction design agency ZURB. For many hours, we talked with the ZURBians about how they approach the projects.
    They divide employees into little agile teams. Every team member is with the project from the very beginning until the handover. Also, we have visited companies like Citrix where they built an agile team of 90 designers in just three years. Agile approach rules the world and for a reason.
    After we came back from the valley we divided the company into teams with three members and canceled account management. Suddenly all the problems with communication between clients and developers disappeared. Employees are much happier because they get to do different types of work thoroughout the project. Projects are on time. It’s much easier for the team to organize itself. Team members can work on-site or in café.

  • What will the visitors get from it?

    Michal: Visitors get motivation to try the agile approach in their own companies. It has enormous benefits, while it's not difficult to implement.

  • For whom it is?

    Michal: The talk is ment to be for all online companies that provide any kind of service.

  • What do I presently work at?

    Michal: I am the partner and business development guy at Lighting Beetle. We craft web, mobile and software applications that are both easy to use and have great performance.

  • Which of my existing achievements do I value the most?

    Michal: We have nine people in the company. I have a strong feeling that most of the time they enjoy their work. That is the kind of achievment I really appreciate. Apart from a happy team we craft great products that actually work and earn the money.

  • What would I like to achieve?

    Michal: I'd like to climb the Lenin Peak in Tajikistan ;-)

  • What do I look forward to at the WebExpo?

    Michal: Last year I spent most of my time in the Design Hall. I really liked it and I believe that the upcoming conference will bring us even more inspirational talks.

Michal Blažej

Business Development & Partner Lighting Beetle