Dev
Design
Marketing
Business
Date
May 29, 2024 5:25 pm
Duration
20 min
Location
Marble Hall
Patrik will share his journey of evolving his passion project into a business with thousands of users. Sim Companies, an online business simulation game, boasts over 25,000 daily active users and 4.8/5 rating with millions of downloads across mobile platforms.
During this talk, Patrik will delve into the data-centric strategies for user acquisition, marketing, and product design that he used to build Sim Companies. You’ll discover insights on tracking user lifetime value, comparing the effectiveness of PPC campaigns against other social initiatives, and porting to major storefronts like Google Play Store, Apple App Store, and Steam.
For questions and further discussion find the speaker in the Speaker’s Corner right after their talk.
Patrik Beck
Founder
Sim Companies
Patrik started his career as a C/C++ engineer in the finance industry in the UK and New York. He joined Prizeo shortly after moving to Prague as one of the SaaS startup’s early employees. As a hobby, he started working on a web-based game project, which eventually led to the founding of the multiplayer business simulation strategy game, Sim Companies.
