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WebExpo Workshop
Presented byEdoardo Binda Zane

Session focus

  • Business & Growth
  • Future of Work


Nothing scheduled yet...

There are no public workshops scheduled, however, we can notify you when we have a schedule or discuss hosting a workshop in your office. Feel free to get in touch.

Session details

Workshop summary

The science of creativity is a fascinating one.

Having great ideas does not depend on the tools you use, your level of intelligence, your background or some sort of innate predisposition to it.

Having great ideas depends only on two things:

  • Knowing what processes to follow
  • Knowing how to activate them


Most importantly, 90% of the job is practicing it, which is why during this workshop we will do precisely that.

You will leave the event with a thorough understanding of how creativity works in practice and how you can start applying it in your job.

What will the attendees learn?

  • The processes and the science underpinning creative thought.
  • What processes to activate to have the right ideas at the right time and how to do it.
  • How to enter a creative mode and how to enable others to develop the skills necessary to generate high-quality ideas.
  • In sum: how to confidently have the right ideas on command, regardless of the situation.

Who is the workshop for?

Managers, team members, C-level.

Meet your presenter

Edoardo Binda Zane

Management and Leadership Trainer

Connect with Edoardo

Edoardo is a management and leadership trainer. He has successfully led seven-figure projects throughout his career, and now he combines his experience with other areas of work to help teams and individuals develop their skills. His goal is to give them the right communication and leadership skills to thrive in increasingly dynamic markets, face frequent disruption, and increase their ability to generate value. In short, Edoardo is preparing teams and leaders for the future of work.

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