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If marketing or business is your thing, check out these talks we’ve got lined up

If you are looking for an event that will enhance your decision-making abilities and improve customer experience, then WebExpo is coming to you with a value-packed program. We’ve covered what to expect for designers, developers and everything in between so how could we forget you, the marketers and business people that bring all these ideas to the actual, real-life, paying public? Brace yourselves for the upcoming WebExpo with our guide on what to see and where to be if all areas of marketing and business float your boat.

Marketing and business

Our first recommendation is Dalia El-Shimy, Head of Research at Miro, presenting “From hesitation to confidence: Leveraging insights towards better decision-making”. Don’t we all struggle with decision-making at times? But fear not, because Dalia will guide you through a process that will help you make decisions with ease and confidence.

Next, we have Anouk Vastert presenting “To be or not to be……successful in CX transformation?”. It’s time to break down the silos and work together towards delivering a perfect customer experience. Anouk will guide you on how to measure your progress and results and succeed within your own digital role and work together with other functions.

Are you ready to predict the future? Then don’t miss Pavlína Louženská and Thea Kučerová‘s talk on “Trends: How can we predict the future with 95% certainty?”. Pavlína and Thea will teach you how to spot trends and how to use that for your business. They’ll even walk you through the biggest trends of 2024.

Jan Tichý will guide you through using Google Analytics 4. Don’t let the reporting interface scare you away. Jan will show you how to fully customise reports based on your needs, so you can get all the most important data and insights for your work.

Karel Smutný will give you insights on “Multilearning” and the Trap of Utilisation. He’ll guide you through why single-speciality teams may produce mediocre value and what you can do about it. This talk is a must-attend for CPOs, CTOs, product managers, and engineering managers.

That’s not all

Finally, Vladana Bačová will dive into the world of AI text generators in her talk on “AI text generators – are they a threat or benefit for content writers?”. Vladana will showcase the top tools and mind-blowing use cases, and provides examples of generated texts for you to see for yourself. She’ll even give you a sneak peek into the future of human and AI collaboration in content creation.

Attending WebExpo will be an investment in yourself and your career. This event will provide you with the opportunity to hear from some of the brightest minds in the industry, gain insights into the latest trends and best practices, and connect with other professionals in your field. By participating in the sessions, you’ll learn how to make better decisions, improve customer experience as well as learn about emerging trends. Don’t miss this chance to level up your skills and gain a competitive edge in your industry. We can’t wait to see you at WebExpo in less than a month!

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